So, I was just talking to someone interesting in doing user research for behavior change, and I put together a set of links for her. I thought it was a useful list, so also posting it here:
This is a nice collection of resources about UX User Research, including a list of people to follow: http://www.uxbooth.com/
- Steve Portigal, who is an expert in user interviewing, has a podcast where he interviews user research people in different organizations: http://www.
- This is the Stephen Wendel book — he’s the one who does the most testing that I’ve seen (specifically, consistent A/B testing): https://www.amazon.
com/Designing-Behavior-Change- Psychology-Behavioral/dp/ 1449367623
- He also has several really useful slideshares here: http://www.slideshare.
- Dan Lockton is probably one of my favorite people in behavior change — he’s coming at it from a design point of view: http://designwithintent.
- Dan just joined the Carnegie Mellon Design School — it might be useful to look at how they are defining things: http://www.design.cmu.
- Carnegie Mellon also has coursework on consumer behavior, thought that’s run through the business school: http://tepper.cmu.edu/
prospective-students/course- page/45836/consumer-behavior and the Center for Behavioral and Decision Research: https://www.cbdr. cmu.edu/
- There’s a coursera on People Analytics, if that’s an interesting angle: https://www.coursera.
- A course I took a few weeks ago on Behavior Change was here: http://www.ucl.ac.uk/
behaviour-change They have several resources and events, and some online classes you can take.
- In the UK, the Behavioural Insights Team looks at applying these things at a policy level: http://www.